Previous research on the Implicit Association Test (IAT) has almost completely neglected stimuli effects caused by individual differences in concept representations. The present study describes a more person-centered idiographic approach (i.e., individualized stimulus word selection) in which stimuli are either selected from a list or freely associated by the participants. To investigate whether this method can be used to reduce unexplained variance and ameliorate the IAT-family's psychometric properties, we conducted two experiments with a test-retest design using an anxiety-IAT as well as an anxiety- and a calmness-SC-IAT (a single category variant of the IAT). Personalizing stimulus selection had no effect on the measurement outcome, reliability, and correlations (implicit-explicit, implicit-implicit) of the IAT and SC-IAT when measuring implicit anxiety.
- Explicit-implicit consistency
- Implicit Association Test
- Single category implicit association test
ASJC Scopus subject areas
- Psychology (all)