Abstract
Research has found that more aggressive cartoons are perceived as funnier. The current study (N = 106; 16 cartoons) examined this finding in more detail by additionally including painfulness and cleverness rankings of cartoons, and by examining possible moderating effects of different humor styles, self-esteem (explicit, implicit), and social desirability. Aggressive or painful cartoons were not perceived to be funnier, but were rated as having a cleverer punch line. Effects were only weakly correlated with participants’ humor styles, but were independent of self-esteem and social desirability. This suggests that aggressive cartoons are not in general perceived to be funnier than non-aggressive ones, and that there may be other moderators influencing this effect (e.g., the type of cartoons, definition of aggression and funniness, cultural aspects).
Original language | English |
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Journal | SAGE Open |
Volume | 4 |
Issue number | 4 |
DOIs | |
Publication status | Published - 01 Dec 2014 |
Externally published | Yes |
Keywords
- Aggression
- Cartoon
- Humor styles
- Initial preference task
- Self-esteem
- Social desirability
ASJC Scopus subject areas
- General Arts and Humanities
- General Social Sciences