Who commits virtual identity suicide? Differences in privacy concerns, Internet addiction, and personality between Facebook users and quitters

Stefan Stieger, Christoph Burger, Manuel Bohn, Martin Voracek

Publikation: Beitrag in Fachzeitschrift (peer-reviewed)Artikel in Fachzeitschrift

132 Zitate (Scopus)

Abstract

Social networking sites such as Facebook attract millions of users by offering highly interactive social communications. Recently, a counter movement of users has formed, deciding to leave social networks by quitting their accounts (i.e., virtual identity suicide). To investigate whether Facebook quitters (n=310) differ from Facebook users (n=321), we examined privacy concerns, Internet addiction scores, and personality. We found Facebook quitters to be significantly more cautious about their privacy, having higher Internet addiction scores, and being more conscientious than Facebook users. The main self-stated reason for committing virtual identity suicide was privacy concerns (48 percent). Although the adequacy of privacy in online communication has been questioned, privacy is still an important issue in online social communications.

OriginalspracheEnglisch
Seiten (von - bis)629-634
Seitenumfang6
FachzeitschriftCyberpsychology, Behavior, and Social Networking
Jahrgang16
Ausgabenummer9
DOIs
PublikationsstatusVeröffentlicht - 01 Sept. 2013
Extern publiziertJa

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