Face inversion increases attractiveness

Helmut Leder, Juergen Goller*, Michael Forster, Lena Schlageter, Matthew A. Paul

*Korrespondierende:r Autor:in für diese Arbeit

Publikation: Beitrag in Fachzeitschrift (peer-reviewed)Artikel in Fachzeitschrift

17 Zitate (Scopus)

Abstract

Assessing facial attractiveness is a ubiquitous, inherent, and hard-wired phenomenon in everyday interactions. As such, it has highly adapted to the default way that faces are typically processed: viewing faces in upright orientation. By inverting faces, we can disrupt this default mode, and study how facial attractiveness is assessed. Faces, rotated at 90 (tilting to either side) and 180°, were rated on attractiveness and distinctiveness scales. For both orientations, we found that faces were rated more attractive and less distinctive than upright faces. Importantly, these effects were more pronounced for faces rated low in upright orientation, and smaller for highly attractive faces. In other words, the less attractive a face was, the more it gained in attractiveness by inversion or rotation. Based on these findings, we argue that facial attractiveness assessments might not rely on the presence of attractive facial characteristics, but on the absence of distinctive, unattractive characteristics. These unattractive characteristics are potentially weighed against an individual, attractive prototype in assessing facial attractiveness.

OriginalspracheEnglisch
Seiten (von - bis)25-31
Seitenumfang7
FachzeitschriftActa Psychologica
Jahrgang178
DOIs
PublikationsstatusVeröffentlicht - Juli 2017
Extern publiziertJa

ASJC Scopus Sachgebiete

  • Experimentelle und kognitive Psychologie
  • Pädagogische und Entwicklungspsychologie
  • Geisteswissenschaftliche Fächer (sonstige)

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